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With professional market research and consulting
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We specialize in providing comprehensive market research that forms the foundation of our consulting services. Our research drives marketing and business development strategies, shapes product roadmaps, and informs various aspects of our clients' operations.
We assist companies in refining their market positioning, crafting compelling messages for their target audience, and developing new product features.
We assist companies in refining their market positioning, crafting compelling messages for their target audience, and developing new product features.
Spiring Company —
a professional marketing agency
Our team is well-equipped with a solid background in IT and years of experience in market research, data analytics, user experience research and more.
With a deep understanding of the market, our team is prepared to provide invaluable insight and deliver the best results.
Managers can rely on us to provide comprehensive and reliable market insights.
With a deep understanding of the market, our team is prepared to provide invaluable insight and deliver the best results.
Managers can rely on us to provide comprehensive and reliable market insights.
Our Team
CEO & Founder
Hanna Strashynskaya
Partner, Marketing Strategy Consultant
Serge Belkin
Market Research Consultant
Dmitri Mendelev, PhD
Market Researcher
Mary Bobrouskaya
Hanna brings over a decade of experience in IT Marketing, Business Development, and market research.
She engages directly with clients to grasp their unique needs and offers tailored research and consulting solutions.
She engages directly with clients to grasp their unique needs and offers tailored research and consulting solutions.
Serge, with a decade in IT Marketing and Business Development, consults clients on strategy, shapes product strategies from research, and develops visionary marketing and business approaches for Spiring's clients.
With a PhD and 15+ years in IT Consulting & Market Research, Dmitri offers extensive expertise at Spiring.
He conducts market research and product analytics, provides statistical analysis, business planning, and supports startups in their fundraising efforts.
He conducts market research and product analytics, provides statistical analysis, business planning, and supports startups in their fundraising efforts.
With over 7 years of experience in IT Market Research and Analytics, Mary conducts in-depth market research for Spiring's clients, collecting and analyzing data on consumers, competitors, and marketplaces.
She identifies promising business development opportunities and provides actionable recommendations through insightful reports.
Her expertise is particularly strong in the HealthTech sector.
She identifies promising business development opportunities and provides actionable recommendations through insightful reports.
Her expertise is particularly strong in the HealthTech sector.
Market Researcher
Nick Tristen
Nick brings a strong background in IT marketing. He has developed expertise in various industries, notably Fintech, Healthtech, and eLearning.
His keen interest in AI drives his exceptional work on projects with AI-based startups or companies utilizing this technology.
His keen interest in AI drives his exceptional work on projects with AI-based startups or companies utilizing this technology.
Consulting Designer
Helen Khramets
Helen has a solid background in market research and analytics.
She adeptly transforms complex research results into visually compelling business decks and presentations.
Her talent for making complex research look great enables clients to quickly grasp key insights.
She adeptly transforms complex research results into visually compelling business decks and presentations.
Her talent for making complex research look great enables clients to quickly grasp key insights.
Business Development Manager
Julia Moroz
Julia adeptly handles inbound requests from small to midsize businesses.
She quickly identifies client needs and offers tailored solutions for sustainable growth, making her a key asset in fostering valuable partnerships and market navigation.
She quickly identifies client needs and offers tailored solutions for sustainable growth, making her a key asset in fostering valuable partnerships and market navigation.
Account Manager
Egor Strashynskski
Egor applies his deep expertise to serve the market research needs of IT companies.
Having a solid background in marketing and lead generation collected through the years of work with leading IT companies, Yahor excels at understanding client needs, delivering tailored market research insights, and fostering strong client relationships.
Having a solid background in marketing and lead generation collected through the years of work with leading IT companies, Yahor excels at understanding client needs, delivering tailored market research insights, and fostering strong client relationships.
CEO & Founder
Hanna Strashynskaya
Partner, Marketing Strategy Consultant
Serge Belkin
Market Research Consultant
Dmitri Mendelev, PhD
Market Researcher
Mary Bobrouskaya
Hanna brings over a decade of experience in IT Marketing, Business Development, and market research.
She engages directly with clients to grasp their unique needs and offers tailored research and consulting solutions.
She engages directly with clients to grasp their unique needs and offers tailored research and consulting solutions.
Serge, with a decade in IT Marketing and Business Development, consults clients on strategy, shapes product strategies from research, and develops visionary marketing and business approaches for Spiring's clients.
With a PhD and 15+ years in IT Consulting & Market Research, Dmitri offers extensive expertise at Spiring.
He conducts market research and product analytics, provides statistical analysis, business planning, and supports startups in their fundraising efforts.
He conducts market research and product analytics, provides statistical analysis, business planning, and supports startups in their fundraising efforts.
With over 7 years of experience in IT Market Research and Analytics, Mary conducts in-depth market research for Spiring's clients, collecting and analyzing data on consumers, competitors, and marketplaces.
She identifies promising business development opportunities and provides actionable recommendations through insightful reports.
Her expertise is particularly strong in the HealthTech sector.
She identifies promising business development opportunities and provides actionable recommendations through insightful reports.
Her expertise is particularly strong in the HealthTech sector.
Market Researcher
Nick Tristen
Nick brings a strong background in IT marketing. He has developed expertise in various industries, notably Fintech, Healthtech, and eLearning.
His keen interest in AI drives his exceptional work on projects with AI-based startups or companies utilizing this technology.
His keen interest in AI drives his exceptional work on projects with AI-based startups or companies utilizing this technology.
Consulting Designer
Helen Khramets
Helen has a solid background in market research and analytics.
She adeptly transforms complex research results into visually compelling business decks and presentations.
Her talent for making complex research look great enables clients to quickly grasp key insights.
She adeptly transforms complex research results into visually compelling business decks and presentations.
Her talent for making complex research look great enables clients to quickly grasp key insights.
Business Development Manager
Julia Moroz
Julia adeptly handles inbound requests from small to midsize businesses.
She quickly identifies client needs and offers tailored solutions for sustainable growth, making her a key asset in fostering valuable partnerships and market navigation.
She quickly identifies client needs and offers tailored solutions for sustainable growth, making her a key asset in fostering valuable partnerships and market navigation.
Account Manager
Egor Strashynskski
Egor applies his deep expertise to serve the market research needs of IT companies.
Having a solid background in marketing and lead generation collected through the years of work with leading IT companies, Yahor excels at understanding client needs, delivering tailored market research insights, and fostering strong client relationships.
Having a solid background in marketing and lead generation collected through the years of work with leading IT companies, Yahor excels at understanding client needs, delivering tailored market research insights, and fostering strong client relationships.
projects completed
20+
years of experience in respective fields
10+
team members
8
Our Clients
— professional mobile apps
developers
developers
— mid-size software & hardware
development companies
development companies
established companies
HealthTech
Gaming
Education
Custom Software
Hardware
startups
Execute your marketing strategy & experiments quickly and effectively. Stay flexible and save budgets.
Fractional Marketing Experts
Fractional Marketing Experts
Quality assured from single projects to complex marketing initiatives
Our Services
Align your marketing strategy with the business goals
Marketing Strategy Consulting
Marketing Strategy Consulting
Understand the market you want to succeed within
Market Research
Market Research
At Spiring Company, we don't just do analytics for the sake of analytics. We approach every project with a focus on actionable insights that solve real-world business challenges and drive value.
Applied Analytics for Real Business Value
We don't take on every project that comes our way. Instead, we specialize in sectors and challenges where we have deep understanding—ensuring that we provide genuine value and tailored solutions to our clients.
Selective Expertise for Targeted Solutions
Our project teams are comprised of specialists with extensive experience in various international companies. They understand the intricacies, specificities, and challenges of diverse business systems, guaranteeing informed and effective consulting services.
A Team of Seasoned International Experts
Word-of-mouth is our primary source of new projects because we hold our reputation in the highest regard. We go the extra mile to ensure you're completely satisfied with our work, building long-lasting relationships for mutual success.
Reputation Is Our Greatest Asset
Why choose us
We uncover consumer behavior, trends, preferences,
and effective channels for audience engagement
and effective channels for audience engagement
Optimizing marketing/advertising
We unravel local competition, customer preferences, and cultural insights
Entering a new market/expanding
We deliver market demand insights, target audience analysis, and pricing strategies
Innovating and staying ahead of trends
We help build robust research functions, train researchers, and cultivate an insights-focused culture
Embracing data-driven decision-making
We deliver market demand insights, target audience analysis, and pricing strategies
Launching a new product/service
to Embrace Market Research Consulting Services
Discover if You're Ready
PORTFOLIO
Strategic Recommendations for an AI Marketplace Start-Up
An AI Marketplace start-up aimed to identify lucrative industrial niches for AI integration. Our market research provided key AI adoption trends and challenges across multiple sectors, offering strategic guidance for expanding their product catalog.
Strategic Recommendations for an AI Marketplace Start-Up
Learn more
Learn more
For a software development firm with 20+ years of experience and 300+ successful projects, we facilitated its entry into the trading software market. Our research helped identify their USP and we proposed optimized marketing strategies for improved lead generation.
Market Penetration Strategy for a FinTech Software Development Company
Market Penetration Strategy for a FinTech Software Development Company
Market Positioning for a Major Authentication Hardware
& Software Firm
& Software Firm
Learn more
A significant player in the authentication hardware and software industry, boasting 1000+ global clients, aimed to reinforce its smart-kiosk market position. Our team formulated strategic positioning and analyzed global legislations, enhancing their competitive edge. Also, COVID measure have been analyzed through EU borders and restrictions related, to take into account possible limitations.
Market Positioning for a Major Authentication Hardware & Software Firm
Competitive Advantage
for a High-Volume Health
& Wellness App
for a High-Volume Health
& Wellness App
Learn more
For a Health & Wellness app with over 2M installs and 100K monthly active users, we provided a thorough competitive analysis. Our reports resulted in actionable and implemented improvements, bolstering their market standing.
Competitive Advantage for a High-Volume Health
& Wellness App
& Wellness App
Learn more
For a Health & Wellness app with over 2M installs and 100K monthly active users, we provided a thorough competitive analysis. Our reports resulted in actionable and implemented improvements, bolstering their market standing.
Competitive Advantage for a High-Volume Health & Wellness App
Learn more
Market Positioning for a Major Authentication Hardware & Software Firm
A significant player in the authentication hardware and software industry, boasting 1000+ global clients, aimed to reinforce its smart-kiosk market position. Our team formulated strategic positioning and analyzed global legislations, enhancing their competitive edge. Also, COVID measure have been analyzed through EU borders and restrictions related, to take into account possible limitations.
Strategic Recommendations for an AI Marketplace Start-Up
Learn more
An AI Marketplace start-up aimed to identify lucrative industrial niches for AI integration. Our market research provided key AI adoption trends and challenges across multiple sectors, offering strategic guidance for expanding their product catalog.
Learn more
Market Penetration Strategy for a FinTech Software Development Company
For a software development firm with 20+ years of experience and 300+ successful projects, we facilitated its entry into the trading software market. Our research helped identify their USP and we proposed optimized marketing strategies for improved lead generation.
Learn more
For a software development firm with 20+ years of experience and 300+ successful projects, we facilitated its entry into the trading software market. Our research helped identify their USP and we proposed optimized marketing strategies for improved lead generation.
Competitive Advantage for a High-Volume Health & Wellness App
Learn more
Market Positioning for a Major Authentication Hardware & Software Firm
A significant player in the authentication hardware and software industry, boasting 1000+ global clients, aimed to reinforce its smart-kiosk market position. Our team formulated strategic positioning and analyzed global legislations, enhancing their competitive edge. Also, COVID measure have been analyzed through EU borders and restrictions related, to take into account possible limitations.
Strategic Recommendations for an AI Marketplace Start-Up
Learn more
An AI Marketplace start-up aimed to identify lucrative industrial niches for AI integration. Our market research provided key AI adoption trends and challenges across multiple sectors, offering strategic guidance for expanding their product catalog.
Learn more
Market Penetration Strategy for a FinTech Software Development Company
For a software development firm with 20+ years of experience and 300+ successful projects, we facilitated its entry into the trading software market. Our research helped identify their USP and we proposed optimized marketing strategies for improved lead generation.
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